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Club Med Launches New Family Programming



When it comes to family vacations, “togetherness” and intergenerational bonding opportunities, are two of the biggest drivers among travelers when it comes to both selecting a vacation and evaluating it later.

The findings are the result of a proprietary research project recently undertaking by Club Med, which involved surveying 300 parents who went on a multigenerational vacation within the past three years.

The study found that aside from safety, those surveyed identified spending quality time together (and activities that facilitate this such as accommodations, meals, and activities) as the most important criteria for a family vacation. Overall mood and ambiance throughout the trip came in third among respondents.

Club Med used this information to develop its newest in-resort programming, a just-launched concept dubbed Amazing Family.

Through its new Amazing Family program, the brand’s various resorts will offer weekly activities designed to give multigenerational families the opportunity to bond, create shared memories, spend time together, reconnect and bring home new passions.

“When creating a new product offering, it’s important for us to dive into what our guests – and potential future guests – need, want, and look for when planning their next family vacation. Only then can we truly create immersive experiences that fulfill their expectations,” Sabrina Cendral, Club Med’s vice president of marketing and digital for Club Med North America, said in a statement. “To create this program, our teams initiated a global research project to analyze the travel priorities of multigenerational families, broken down by their respective markets. Our teams found similarities across the board, which led to the creation of the worldwide Amazing Family concept.”

The Amazing Family program is categorized into five activity times, each with their own uniquely themed offerings and are part of the all-inclusive vacation package. The categories include:

—Time to Splash – focusing on all things “water fun” (i.e., slip and slides, water volleyball, splash zones).

—Time to Play – participating in childhood-favorite games (i.e., giant-sized family board games).

—Time to Quest – solving mysteries and challenges as a family (i.e., treasure hunts).

—Time to Recharge – relaxing activities for all ages (i.e., family yoga classes, storytime).

—Happy Family Time – dedicated times for parents and children to participate in resort sports and activities together (i.e., family trapeze classes, archery, kayaking, pickleball).

“Our goal with the new Amazing Family program is to encourage families to put their phones down, disconnect from everyday stressors and reconnect with their families to create lasting memories,” said Cendral. “Our resorts are built with multigenerational families in mind and are equipped with the finest amenities and activities, at no extra cost. Now we want to take the extra step to ensure that our guests can maximize their vacations while they stay with us, and to provide them with the tools necessary to fulfill their expectations.”

Within the North American and Caribbean segment for Club Med, the Amazing Family concept began its testing phase in Club Med Punta Cana in May 2019.

Since then, the program has officially rolled out in Punta Cana and will expand to three other resorts shortly: Club Med Caravelle (October 2019), Club Med Cancun Yucatan (November 2019), and Club Med Miches Playa Esmeralda (November 2019).

By 2022, the concept will is expected to be featured in more than 30 resorts worldwide, including both beach resorts and ski resorts.

PHOTO: Club Med Miches Playa Esmeralda rendering (Photo courtesy Club Med)

When Club Med Miches Playa Esmerelda, the first Club Med Exclusive Collection resort in the Americas, opens in November, its Amazing Family program will feature all five categories of the program.

Additionally, the resort is planning to unveil a hands-on family community garden (“Little Gardeners’ House”), where parents and children will be able to learn about planting, recycling and composting, and then put the theory to practice.

The garden will provide a fun, immersive experience for all ages while offering an educational and sustainability-minded activity for children.

Each Club Med resort is expected to have at least two dedicated family entertainment experts whose sole responsibility will be to animate the new program and encourage families to spend time together during their vacation.

This post was published by our news partner: | Article Source |

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Family Fun Abounds in Ocho Rios at Moon Palace Jamaica



All-inclusive resorts are an amazing option for families in search of the perfect shared getaway.

Parents looking for relaxation and a reprieve from daily pressures can certainly appreciate not having to sweat every individual expenditure while on vacation and instead settling on an up-front cost that allows adults and kids alike to go hog wild when they reach their destination.

At Moon Palace Jamaica, a Palace Resorts property situated near the celebrated seaside town of Ocho Rios, all-inclusive really means that it’s all covered, from luxurious accommodations and upscale amenities to world-class dining, 24-hour room service, minibar, premium satellite TV channels, wireless internet access, free calls within North America and a whole host of on-site activities designed to appeal to every age group.

The 700-room resort is located directly on Jamaica’s north coastal beach, where the sparkling Caribbean Sea virtually calls out to guests to come splash in its dazzling waters and warm themselves on the tropical sands.

With use of non-motorized watersports equipment included in their stay, kids and grown-ups might want to try boogie-boarding, snorkeling, paddleboarding, kayaking or sailing a Hobie cat as a family. Once the tribe has had their sand and saltwater for one day, there’s always more aquatic fun to be had at any of four family-friendly outdoor swimming pools.

PHOTO: A family enjoying time on the water at Moon Palace Jamaica. (photo via Palace Resorts)

The resort’s kids’ club, called the ‘Playroom,’ houses state-of-the-art activity spaces that cater to kids whose ages are four and up. They’ll stay entertained for hours in areas filled with building blocks, creativity areas, kitchen play area, ball pit, indoor playground, movies, video games and even a mini-stage to host kids’ karaoke.

Outdoors, there’s a dedicated kiddie pool and children’s water park, plus areas for taking out bikes and rideable cars.

The trendy ‘Wired’ teen lounge is designed especially for kids twelve and over, featuring flat-screen TVs, video games, arcade games, billiards, air hockey and foosball tables, and serving up slushies and frozen virgin cocktails.

Moon Palace Jamaica
PHOTO: An outdoor restaurant at Moon Palace Jamaica. (photo via Palace Resorts)

With all this on offer, it’s possible that parents will find their teenagers spending more time on their own, with their peers, than they’d have guessed.

Parents who prefer to enjoy a little adults-only downtime who have children under four are also able to arrange for babysitting services through the resort for an additional fee.

Where kids are concerned, what’s on the menu at their next meal can also be a pressing question. Guests of Moon Palace Jamaica will find abundant options available to keep youngsters satisfied, with everything from poolside pizza and snacks to gourmet dining included in their stay.

Boulangerie, Moon Palace Jamaica
PHOTO: Boulangerie, Moon Palace Jamaica (photo via Palace Resorts)

The Boulangerie, reminiscent of a Parisian café, is particularly convenient, serving up fresh pastries, crepes, sweet treats, ice cream, flavored coffees and more, 24 hours a day. Gourmet Corner also dishes out a variety of quick-serve favorites, like pizza, paninis and even sushi, for casual dining or to take on-the-go.

Five other sumptuous, dine-in restaurants on the property offer a mouth-watering variety of cuisines with options to please the palates of adults and minors alike.

Right now, Moon Palace Jamaica is offering a special deal that provides free airport transfers, up to $1,500 in resort credit, and free stays for kids and teens.

For more information, contact a travel professional or visit

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